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	<title>Comments on: Pepsi should fire their creative agency. Here&#8217;s proof.</title>
	<atom:link href="http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/</link>
	<description>Husband, father, writer, and proprietor.</description>
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		<title>By: Notshane</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-5673</link>
		<dc:creator>Notshane</dc:creator>
		<pubDate>Fri, 11 Nov 2011 06:51:53 +0000</pubDate>
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		<description>The typeface on the right one should say PEPSI though. Then its perfect.</description>
		<content:encoded><![CDATA[<p>The typeface on the right one should say PEPSI though. Then its perfect.</p>
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		<title>By: hira</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-4744</link>
		<dc:creator>hira</dc:creator>
		<pubDate>Fri, 15 Oct 2010 08:10:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-4744</guid>
		<description>it does&#039;nt matter what the logo looks like we have 2 drink the cola not it&#039;s logo.........;)</description>
		<content:encoded><![CDATA[<p>it does&#8217;nt matter what the logo looks like we have 2 drink the cola not it&#8217;s logo&#8230;&#8230;&#8230;;)</p>
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		<title>By: shaun</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-4128</link>
		<dc:creator>shaun</dc:creator>
		<pubDate>Tue, 13 Apr 2010 16:32:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-4128</guid>
		<description>it looks stupid but the E in PEPSI looks like the old logo so why change it anyway so it dosnt match?</description>
		<content:encoded><![CDATA[<p>it looks stupid but the E in PEPSI looks like the old logo so why change it anyway so it dosnt match?</p>
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		<title>By: Rand</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-4016</link>
		<dc:creator>Rand</dc:creator>
		<pubDate>Wed, 17 Feb 2010 06:16:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-4016</guid>
		<description>When I give presentations on the power of trademarks, I always use the old Pepsi logo (mixed with a number of other famous logos.  Every time someone makes a comment about the new Pepsi blob logo.  Not only should the can their creative agency, the should can whoever in the company eventually signed off on it.</description>
		<content:encoded><![CDATA[<p>When I give presentations on the power of trademarks, I always use the old Pepsi logo (mixed with a number of other famous logos.  Every time someone makes a comment about the new Pepsi blob logo.  Not only should the can their creative agency, the should can whoever in the company eventually signed off on it.</p>
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		<title>By: BillyO</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-3985</link>
		<dc:creator>BillyO</dc:creator>
		<pubDate>Sun, 31 Jan 2010 03:38:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-3985</guid>
		<description>That new logo reminds me of one that I remember seeing when I was much, much younger. I think the colors were different then, green an brown or maybe just different shades of green. But the design itself looks like one I remember either belonging to the &quot;Campfire Girls&quot; or the &quot;Girl Scouts&quot;. It just seems to me that one of them was using a logo almost exactly like that.

Maybe logos have gone the way of Hollywood movies? If the first one is successful there are half a dozen knock-offs within 6 months.</description>
		<content:encoded><![CDATA[<p>That new logo reminds me of one that I remember seeing when I was much, much younger. I think the colors were different then, green an brown or maybe just different shades of green. But the design itself looks like one I remember either belonging to the &#8220;Campfire Girls&#8221; or the &#8220;Girl Scouts&#8221;. It just seems to me that one of them was using a logo almost exactly like that.</p>
<p>Maybe logos have gone the way of Hollywood movies? If the first one is successful there are half a dozen knock-offs within 6 months.</p>
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		<title>By: C.salinas</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-3445</link>
		<dc:creator>C.salinas</dc:creator>
		<pubDate>Sun, 11 Oct 2009 02:29:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-3445</guid>
		<description>I got an idea how about if we replace the one from the Diet pepsi logo so it will look slimmer than the fat one same with pepsi Max.</description>
		<content:encoded><![CDATA[<p>I got an idea how about if we replace the one from the Diet pepsi logo so it will look slimmer than the fat one same with pepsi Max.</p>
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		<title>By: D</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-3345</link>
		<dc:creator>D</dc:creator>
		<pubDate>Sat, 12 Sep 2009 21:33:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-3345</guid>
		<description>Pepsi is and always will be the best.</description>
		<content:encoded><![CDATA[<p>Pepsi is and always will be the best.</p>
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		<title>By: Deb</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-3344</link>
		<dc:creator>Deb</dc:creator>
		<pubDate>Sat, 12 Sep 2009 21:30:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-3344</guid>
		<description>You are wrong. pepsi is better.</description>
		<content:encoded><![CDATA[<p>You are wrong. pepsi is better.</p>
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		<title>By: David</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-2879</link>
		<dc:creator>David</dc:creator>
		<pubDate>Tue, 03 Mar 2009 16:40:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-2879</guid>
		<description>It looks like the logo of a cheap hotel in Puerto Vallarta. Welcome to the Palmas Paraiso!!!</description>
		<content:encoded><![CDATA[<p>It looks like the logo of a cheap hotel in Puerto Vallarta. Welcome to the Palmas Paraiso!!!</p>
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		<title>By: Nick</title>
		<link>http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/comment-page-1/#comment-2837</link>
		<dc:creator>Nick</dc:creator>
		<pubDate>Mon, 23 Feb 2009 17:13:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.smoothharold.com/pepsi-should-fire-their-creative-agency-heres-proof/#comment-2837</guid>
		<description>Tropicana is also having &lt;a href=&quot;http://consumerist.com/5158732/loyal-customer-backlash-forces-tropicana-to-abandon-new-packaging&quot; rel=&quot;nofollow&quot;&gt;rebranding pains&lt;/a&gt;. So much so, in fact, that they&#039;re dropping their new branding. I&#039;m counting that as more evidence that a recession is the worst time possible to rebrand. (Note: you should be focusing on lowering costs. If you can cut costs and raise profits ... you&#039;ll hit a gold mine.)</description>
		<content:encoded><![CDATA[<p>Tropicana is also having <a href="http://consumerist.com/5158732/loyal-customer-backlash-forces-tropicana-to-abandon-new-packaging" rel="nofollow">rebranding pains</a>. So much so, in fact, that they&#8217;re dropping their new branding. I&#8217;m counting that as more evidence that a recession is the worst time possible to rebrand. (Note: you should be focusing on lowering costs. If you can cut costs and raise profits &#8230; you&#8217;ll hit a gold mine.)</p>
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